It may be a tight employment market, but when it comes to hiring quality talent, national employment statistics don't help recoup the time and money invested in new hires who don't pan out. For small and mid-size companies, every margin matters.
Company culture is one of those things that people talk a lot about nowadays. It's more important than ever for a company to have a culture which will satisfy its employees. It is also just as important to hire employees who will fit into that culture.